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Public hostility towards biotechnology is frequently attributed to a lack of information, due to poor and insufficient media coverage.

But Massimiano Bucchi and Federico Neresini report the results of two Italian surveys of public opinion that suggest that increased exposure to information does not always lead to greater trust in biotechnologies.

They argue that attitudes to biotechnology are rooted at a deep, cultural level, and are often beyond the reach of media information.

Source: Nature 416, 261 (2002)

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